1. Digital Donors On-Demand 2022

    Buy now Learn more

  2. PRE-CAMPAIGN PREPARATION: DAYS 1-30
    1. Welcome Message!
    2. Module 1: Identify Your Audience & Goals
    3. Module 2: Website Review with Guests ...
    4. Module 3: Optimize Your Donation Process
    5. Module 4: The Donor Attraction Method...
    6. Module 5: Ad Budget

  3. CAMPAIGN CREATION: DAYS 30-60

    1. WATCH THIS FIRST >> Welcome to Campai...
    2. Module 1: iOS Update with Guest Coach...
    3. Module 2: Facebook Pixel & Events Man...
    4. Module 3: Audience Creation
    5. Module 4: Ad Creation
    6. Module 5: Launching 4-Part Ad Donor's...
    7. BONUS: Shooting a Dedicated Video Wit...
    8. BONUS: Using Dynamic Content

  4. MEASURING SUCCESS
    1. Module 1: What Metrics Matter
    2. BONUS: My Ad Results
    3. BTS - Ads Review - March 2022

  5. BONUS - Raise More With Corporate Partnerships by Mallory Erickson
    1. Power Partners Intro

  6. RESOURCES
    1. Estimated Facebook & Instagram Ad Costs
    2. Donor Attraction Method Worksheet
  1. Products
  2. Course
  3. Section
  4. Lesson

Module 3: Audience Creation

  1. Digital Donors On-Demand 2022

    Buy now Learn more

  2. PRE-CAMPAIGN PREPARATION: DAYS 1-30
    1. Welcome Message!
    2. Module 1: Identify Your Audience & Goals
    3. Module 2: Website Review with Guests ...
    4. Module 3: Optimize Your Donation Process
    5. Module 4: The Donor Attraction Method...
    6. Module 5: Ad Budget

  3. CAMPAIGN CREATION: DAYS 30-60

    1. WATCH THIS FIRST >> Welcome to Campai...
    2. Module 1: iOS Update with Guest Coach...
    3. Module 2: Facebook Pixel & Events Man...
    4. Module 3: Audience Creation
    5. Module 4: Ad Creation
    6. Module 5: Launching 4-Part Ad Donor's...
    7. BONUS: Shooting a Dedicated Video Wit...
    8. BONUS: Using Dynamic Content

  4. MEASURING SUCCESS
    1. Module 1: What Metrics Matter
    2. BONUS: My Ad Results
    3. BTS - Ads Review - March 2022

  5. BONUS - Raise More With Corporate Partnerships by Mallory Erickson
    1. Power Partners Intro

  6. RESOURCES
    1. Estimated Facebook & Instagram Ad Costs
    2. Donor Attraction Method Worksheet